Signature ideas

Six signature directions for Eugene

Each one is a genuine drawing of the name — not a font — made by the same studio that draws the paid commission, with the design decisions stated under it.

Drawn from the name · 6 directions · capital E · hover one to see it in use

Understated · flowing · fully readable

Written at speed, and it shows in the best way.

the full name · a capital on its own shelf · finished on a long sail

An urgent and angular hand. It leans 26 degrees off vertical. It is also one of the few here that stands the name on the E's own foot. The "g" in "Eugene" is the letter carrying it, because that is where your hand is already fastest.

Confident · flowing · signature-legible

Pressure where it presses, hairline where it lifts.

the full name · a swept capital · closed with a small loop

An airy and long-running hand. The letters are set well apart. It is the rare one that ties off with a small loop instead of flying away.

Commanding · sharp · signature-legible

Everything rounds, nothing is cornered.

the full name · closed with a small loop

A dense and grand hand. The letters are packed close together. Almost nothing else here ties off with a small loop instead of flying away.

Confident · sharp · fully readable

One letter does the performing, and the others hold still for it.

the full name · a swept capital · underlined in one return stroke

An upright and even hand. It stands almost straight up, 21 degrees off vertical. It is also one of the few here that lays a line back underneath the name.

Understated · sharp · signature-legible

The capital keeps its place, which puts the emphasis on the whole name.

the full name · a swept capital · finished on a long sail

An unbroken and compact hand. Only 8 pen lifts in the whole thing.

Commanding · flowing · fully readable

Drawn in stages, the way a considered mark is.

the full name · a capital on its own shelf · finished on a long sail

A generous and compact hand. It spends 50 loops getting through your name. Almost nothing else here stands the name on the E's own foot.

What Eugene gives a designer

The capital E carries the mark. There are 2 distinct professional constructions of it on the studio's shelf, and which one a design commits to changes the whole gesture.

After that, the lowercase run does the work: the g drops below the baseline — a tail a designer can turn into an underline or let hang.

6 letters is the length most signatures are built on — enough travel for character, little enough to repeat exactly.

Making it yours

These studies are drawn on the first name alone, because that is how the question is usually asked — but a working signature is built on your full name: the second capital, the balance between the two words, and the short everyday version are where the real design decisions live.

The studio draws twenty directions for your full name in about a minute, and the kit — the files, the report that explains the design, and the stroke-order lesson — is what the three you choose become.

Other names