Signature ideas

Six signature directions for Lara

Each one is a genuine drawing of the name — not a font — made by the same studio that draws the paid commission, with the design decisions stated under it.

Drawn from the name · 6 directions · capital L · hover one to see it in use

Understated · flowing · fully readable

Nothing curls that does not have to, and nothing is missing.

the full name · underlined in one return stroke

A long-running and level hand. It runs 4.3 times wider than it is tall. It is also one of the few here that lays a line back underneath the name.

Confident · flowing · signature-legible

It turns corners instead of rounding them, and that is the whole temperament.

the full name · a capital on its own shelf · closed with a small loop

An urgent and unbroken hand. It leans 28 degrees off vertical. The "r" in "Lara" is the letter carrying it, because that is where your hand is already fastest.

Commanding · sharp · signature-legible

Written at speed, and it shows in the best way.

the full name · a capital on its own shelf · finished on a long sail

A grand and unbroken hand. The capital stands 2.7 times the height of the letters after it. Almost nothing else here leaves on an exit stroke long enough to carry the eye off the page.

Confident · sharp · fully readable

It gives itself room, and reads as unhurried because of it.

the full name · a swept capital · closed with a small loop

An even and rounded hand. It holds one weight almost the whole way through. It is also one of the few here that runs a long swept approach into the L.

Understated · sharp · signature-legible

The capital keeps its place, which puts the emphasis on the whole name.

both names in one unbroken line · a capital on its own shelf · finished on a long sail

A generous and compact hand. It spends 31 loops getting through your name. It is the rare one that runs both names together as one word.

Commanding · flowing · fully readable

Pressure where it presses, hairline where it lifts.

the full name · a capital on its own shelf · closed with a small loop

A deliberate and restrained hand. It is built in 10 separate strokes.

What Lara gives a designer

Everything starts with the L. The studio holds 2 distinct constructions of that capital — drawn from how professionals actually open a name — and each direction below commits to one of them.

After the capital, Lara runs entirely at x-height — no ascenders, no tails — so the whole middle of the mark is a single calm band, and the capital and the closing gesture do all the talking.

Four letters or fewer is the easiest length to keep consistent — Lara can be written in full on everything from a card to a contract.

Making it yours

These studies are drawn on the first name alone, because that is how the question is usually asked — but a working signature is built on your full name: the second capital, the balance between the two words, and the short everyday version are where the real design decisions live.

The studio draws twenty directions for your full name in about a minute, and the kit — the files, the report that explains the design, and the stroke-order lesson — is what the three you choose become.

Other names