Signature ideas

Six signature directions for Leonard

Each one is a genuine drawing of the name — not a font — made by the same studio that draws the paid commission, with the design decisions stated under it.

Drawn from the name · 6 directions · capital L · hover one to see it in use

Understated · flowing · fully readable

Compact, with its weight gathered in one place.

the full name · a capital on its own shelf

A generous and restrained hand. It spends 23 loops getting through your name. It is also one of the few here that adds no closing gesture at all. The "r" in "Leonard" is the letter carrying it, because that is where your hand is already fastest.

Confident · flowing · signature-legible

It leans into the page, the way a hand in a hurry does.

the full name · a capital on its own shelf · finished on a long sail

A restrained and unbroken hand. No single letter is pushed past its neighbors.

Commanding · sharp · signature-legible

Everything rounds, nothing is cornered.

the full name · underlined in one return stroke

A long-running and measured hand. It runs 5.1 times wider than it is tall. Almost nothing else here lays a line back underneath the name.

Confident · sharp · fully readable

It gives itself room, and reads as unhurried because of it.

the full name · a capital on its own shelf · closed with a small loop

A dramatic and upright hand. The stroke swells and thins by a factor of 3.3. It is also one of the few here that ties off with a small loop instead of flying away.

Understated · sharp · signature-legible

Written at speed, and it shows in the best way.

the full name · a capital on its own shelf · finished on a long sail

An unbroken and theatrical hand. Only 9 pen lifts in the whole thing.

Commanding · flowing · fully readable

The capital dominates, and the rest of the name follows quietly.

the full name · a capital on its own shelf · finished on a long sail

An even and generous hand. It holds one weight almost the whole way through.

What Leonard gives a designer

Everything starts with the L. The studio holds 2 distinct constructions of that capital — drawn from how professionals actually open a name — and each direction below commits to one of them.

After that, the lowercase run does the work: the d reaches into the ascender line, which gives the mark its upper silhouette.

Leonard is 7 letters: room for a real rhythm without the fatigue of a long run.

Making it yours

These studies are drawn on the first name alone, because that is how the question is usually asked — but a working signature is built on your full name: the second capital, the balance between the two words, and the short everyday version are where the real design decisions live.

The studio draws twenty directions for your full name in about a minute, and the kit — the files, the report that explains the design, and the stroke-order lesson — is what the three you choose become.

Other names