Signature ideas

Six signature directions for Sasha

Each one is a genuine drawing of the name — not a font — made by the same studio that draws the paid commission, with the design decisions stated under it.

Drawn from the name · 6 directions · capital S · hover one to see it in use

Understated · flowing · fully readable

Everything rounds, nothing is cornered.

the full name · a swept capital · finished on a long sail

A dramatic and level hand. The stroke swells and thins by a factor of 2.4. It is also one of the few here that runs a long swept approach into the S.

Confident · flowing · signature-legible

It turns corners instead of rounding them, and that is the whole temperament.

the full name · closed with a small loop

A dense and long-running hand. The letters are packed close together. It is the rare one that ties off with a small loop instead of flying away. The "s" in "Sasha" is the letter carrying it, because that is where your hand is already fastest.

Commanding · sharp · signature-legible

It leans into the page, the way a hand in a hurry does.

the full name · finished on a long sail

A theatrical and grand hand. One letter is pushed well past the proportions of its neighbors.

Confident · sharp · fully readable

Written at speed, and it shows in the best way.

the full name · finished on a long sail

An airy and even hand. The letters are set well apart.

Understated · sharp · signature-legible

The capital keeps its place, which puts the emphasis on the whole name.

the full name · underlined in one return stroke

An unbroken and theatrical hand. Only 7 pen lifts in the whole thing. It is the rare one that lays a line back underneath the name.

Commanding · flowing · fully readable

Generous with its loops, and unembarrassed about it.

the full name · a swept capital · finished on a long sail

A grand and restrained hand. The capital stands 3.4 times the height of the letters after it. Almost nothing else here runs a long swept approach into the S.

What Sasha gives a designer

The capital S carries the mark. There are 2 distinct professional constructions of it on the studio's shelf, and which one a design commits to changes the whole gesture.

What follows the capital decides the middle of the mark: the h reaches into the ascender line, which gives the mark its upper silhouette.

5 letters is the length most signatures are built on — enough travel for character, little enough to repeat exactly.

Making it yours

These studies are drawn on the first name alone, because that is how the question is usually asked — but a working signature is built on your full name: the second capital, the balance between the two words, and the short everyday version are where the real design decisions live.

The studio draws twenty directions for your full name in about a minute, and the kit — the files, the report that explains the design, and the stroke-order lesson — is what the three you choose become.

Other names