Signature ideas

Six signature directions for Taylor

Each one is a genuine drawing of the name — not a font — made by the same studio that draws the paid commission, with the design decisions stated under it.

Drawn from the name · 6 directions · capital T · hover one to see it in use

Understated · flowing · fully readable

Nothing curls that does not have to, and nothing is missing.

the full name · a capital that drops below the line · finished on a long sail

A long-running and measured hand. It runs 4.4 times wider than it is tall. It is also one of the few here that drops the T's tail below the line to weigh it down. The "y" in "Taylor" is the letter carrying it, because that is where your hand is already fastest.

Confident · flowing · signature-legible

Written at speed, and it shows in the best way.

the full name · finished on a long sail

An even and rounded hand. It holds one weight almost the whole way through.

Commanding · sharp · signature-legible

One letter does the performing, and the others hold still for it.

the full name · underlined in one return stroke

An unbroken and grand hand. Only 7 pen lifts in the whole thing. Almost nothing else here lays a line back underneath the name.

Confident · sharp · fully readable

It gives itself room, and reads as unhurried because of it.

the full name · a capital on its own shelf · finished on a long sail

An urgent and deliberate hand. It leans 23 degrees off vertical. It is also one of the few here that stands the name on the T's own foot.

Understated · sharp · signature-legible

It leans into the page, the way a hand in a hurry does.

the full name · underlined in one return stroke

A rounded and level hand. Every turn is rounded off. It is the rare one that lays a line back underneath the name.

Commanding · flowing · fully readable

It turns corners instead of rounding them, and that is the whole temperament.

the full name · a capital on its own shelf · finished on a long sail

A dramatic and compact hand. The stroke swells and thins by a factor of 3.5. Almost nothing else here stands the name on the T's own foot.

What Taylor gives a designer

A signature is won or lost at its opening letter. For T, the studio draws from 2 constructions observed in professional hands, and every direction below chooses one and holds it.

What follows the capital decides the middle of the mark: the l reaches into the ascender line, which gives the mark its upper silhouette and the y drops below the baseline — a tail a designer can turn into an underline or let hang.

6 letters is the length most signatures are built on — enough travel for character, little enough to repeat exactly.

Making it yours

These studies are drawn on the first name alone, because that is how the question is usually asked — but a working signature is built on your full name: the second capital, the balance between the two words, and the short everyday version are where the real design decisions live.

The studio draws twenty directions for your full name in about a minute, and the kit — the files, the report that explains the design, and the stroke-order lesson — is what the three you choose become.

Other names