Signature ideas

Six signature directions for Ava

Each one is a genuine drawing of the name — not a font — made by the same studio that draws the paid commission, with the design decisions stated under it.

Drawn from the name · 6 directions · capital A · hover one to see it in use

Understated · flowing · fully readable

Measured rather than dashed off, and the steadier for it.

the full name · a swept capital · underlined in one return stroke

A long-running and spare hand. It runs 4.7 times wider than it is tall. The "r" in "Worth" is the letter carrying it, because that is where your hand is already fastest.

Confident · flowing · signature-legible

It turns corners instead of rounding them, and that is the whole temperament.

the full name · a swept capital · closed with a small loop

An urgent and restrained hand. It leans 27 degrees off vertical. It is the rare one that ties off with a small loop instead of flying away.

Commanding · sharp · signature-legible

One letter does the performing, and the others hold still for it.

the full name · a swept capital · underlined in one return stroke

A generous and unbroken hand. It spends 30 loops getting through your name.

Confident · sharp · fully readable

Drawn in stages, the way a considered mark is.

the full name · a swept capital · underlined in one return stroke

An airy and generous hand. The letters are set well apart.

Understated · sharp · signature-legible

Compact, with its weight gathered in one place.

the full name · underlined in one return stroke

A dense and level hand. The letters are packed close together.

Commanding · flowing · fully readable

Pressure where it presses, hairline where it lifts.

the full name · a swept capital · closed with a small loop

A grand and spare hand. The capital stands 3.1 times the height of the letters after it. Almost nothing else here ties off with a small loop instead of flying away.

What Ava gives a designer

The capital A carries the mark. There are 2 distinct professional constructions of it on the studio's shelf, and which one a design commits to changes the whole gesture.

After the capital, Ava runs entirely at x-height — no ascenders, no tails — so the whole middle of the mark is a single calm band, and the capital and the closing gesture do all the talking.

Ava is a compact name. Nothing needs abbreviating; the six directions below spend their effort on character instead.

Making it yours

These studies are drawn on the first name alone, because that is how the question is usually asked — but a working signature is built on your full name: the second capital, the balance between the two words, and the short everyday version are where the real design decisions live.

The studio draws twenty directions for your full name in about a minute, and the kit — the files, the report that explains the design, and the stroke-order lesson — is what the three you choose become.

Other names