Signature ideas

Six signature directions for Heath

Each one is a genuine drawing of the name — not a font — made by the same studio that draws the paid commission, with the design decisions stated under it.

Drawn from the name · 6 directions · capital H · hover one to see it in use

Understated · flowing · fully readable

Compact, with its weight gathered in one place.

the full name · underlined in one return stroke

An upright and level hand. It stands almost straight up, 15 degrees off vertical. It is also one of the few here that hangs the name off the H as a stem. The "r" in "Worth" is the letter carrying it, because that is where your hand is already fastest.

Confident · flowing · signature-legible

Written at speed, and it shows in the best way.

both names in one unbroken line · finished on a long sail

An angular and spare hand. The turns are cut rather than curved. It is the rare one that runs both names together as one word.

Commanding · sharp · signature-legible

The capital dominates, and the rest of the name follows quietly.

the full name · a swept capital · underlined in one return stroke

An airy and unbroken hand. The letters are set well apart. Almost nothing else here runs a long swept approach into the H.

Confident · sharp · fully readable

Tightly massed, so it holds together small.

the full name · underlined in one return stroke

A theatrical and deliberate hand. One letter is pushed well past the proportions of its neighbors.

Understated · sharp · signature-legible

One movement, barely interrupted, which is why it repeats.

the full name · a swept capital · underlined in one return stroke

A dramatic and rounded hand. The stroke swells and thins by a factor of 3.5. It is the rare one that runs a long swept approach into the H.

Commanding · flowing · fully readable

Generous with its loops, and unembarrassed about it.

the full name · underlined in one return stroke

An even and airy hand. It holds one weight almost the whole way through.

What Heath gives a designer

The capital H carries the mark. There is one professional construction of it on the studio's shelf, and which one a design commits to changes the whole gesture.

The rest of the name sets the terrain: the t and h reach into the ascender line, which gives the mark its upper silhouette.

5 letters is the length most signatures are built on — enough travel for character, little enough to repeat exactly.

Making it yours

These studies are drawn on the first name alone, because that is how the question is usually asked — but a working signature is built on your full name: the second capital, the balance between the two words, and the short everyday version are where the real design decisions live.

The studio draws twenty directions for your full name in about a minute, and the kit — the files, the report that explains the design, and the stroke-order lesson — is what the three you choose become.

Other names